Woaf Meow · 2025

Conversational AI for a Pet-Care App

Survey design and session synthesis for a conversational-AI pet-care app, plus early ideation for a companion smart ring.

Role

UX Research Intern

Client

Woaf Meow

Year

2025

Focus

Conversational AI, Survey Research, Session Synthesis

Conversational AIPet-care app2025

Overview

As a UX research intern, I designed and analyzed surveys and reviewed and synthesized usability sessions for a conversational-AI pet-care app.

I also contributed to early ideation for a companion smart ring, and flagged a market-conflict risk for the team to weigh.

Context

The product was an early-stage conversational-AI app for pet care, with a companion smart ring still in ideation. Research ran with US participants. Before committing to a direction, the team needed survey insight and synthesized session findings to understand what users wanted, and an honest read on the risks.

Impact

Delivered survey analysis and synthesized session findings that informed early product direction, and surfaced a market-conflict risk for the team to weigh.

Research goals

Understand what pet owners wanted from a conversational-AI app through survey research.
Synthesize usability sessions into findings the team could use.
Surface risks early, including a market-conflict risk, before the product locked in.

Methods

Designed and analyzed user surveys to learn what pet owners wanted from the app.
Reviewed and synthesized usability sessions into findings the team could act on.
Contributed to early ideation for a companion smart ring.
Flagged a market-conflict risk and raised it with the team.

Research process

Survey design & analysis

Designed and analyzed surveys to learn what pet owners actually wanted from the app, turning open questions into signal the team could use.

Session review & synthesis

Reviewed usability sessions and synthesized them into clear findings, separating what users did from what they said they wanted.

Early smart-ring ideation

Contributed to early ideation for a companion smart ring, helping shape what the hardware could become.

Flagging a market-conflict risk

Surfaced a market-conflict risk and raised it with the team so it could be weighed before the product committed to a direction.

Key research decisions

Led with surveys and session synthesis to define direction, rather than over-claiming from a small, early-stage study.

Raised a market-conflict risk early instead of letting it surface later.

Kept every finding scoped to what the research could actually support.

Lessons learned

What I'd carry forward.

Early-stage research is about narrowing what to build, not validating a finished design, surveys and synthesis were enough to point to a direction.

The value is in synthesis: turning raw sessions into a few clear findings mattered more than the raw number of sessions.

Flagging an uncomfortable risk early, like a market conflict, is part of the job; research that only delivers good news isn't doing its job.